Description
Date: Wednesday, May 28, 2025
Time: 1:00 – 4:00 p.m
Location: Hotel Renegade, Boise, Idaho
Agenda: LEARN MORE
Effective customer interviews don’t just happen—they follow a thoughtful structure and mindset that lead to genuine insights. This workshop guides you through planning and conducting interviews that transform user stories into actionable data.
You’ll learn how to:
- Structure your session with a clear agenda, time cues, and introductions that build comfort and clarity
- Adopt a beginner’s mindset to reduce bias and truly listen with fresh ears
- Ask focused, open-ended questions about specific experiences—never generalizations—and follow up with curiosity
- Capture emotions, expressions, and nonverbal cues to deepen your understanding of the user’s perspective
- Embrace silence, allow reflection, and avoid leading the conversation, so insights emerge naturally
- Close your session with a time check, clear next steps, and sincere appreciation for your user’s time and feedback
From the moment you join early to prepare, through the arc of the interview, and into the follow-up, this workshop will help you turn conversations into clear, empathetic, and data-driven product decisions.
Purchase and attend both workshops 1 and 2 on the 28th of May, and receive a $245 discount.
